FFundraiseJet
Norwest Venture Partners logo

Norwest Venture Partners

Menlo Park, CA · Invests in San Francisco Bay Area; New York; United States; India; Israel · Website

Check size

$1M-$200M

+ Save to my list
SeedFood & BeverageMedia & EntertainmentB2B SaaSAI & Machine LearningDeveloper ToolsData & AnalyticsSecurity & CybersecurityDeveloper Tools & InfrastructureEnterprise SoftwareFintech & PaymentsHealthcare & Digital HealthBiotech & Life SciencesReal Estate & PropTech

Thesis

Norwest Venture Partners is a venture and growth equity firm offering long-term stability backed by a single institutional investor (Wells Fargo) for over 60 years. The firm operates as both venture capital and growth equity platform with deep expertise in India investments and formal People Advisory support for portfolio companies on culture and operations. They invest across venture and growth equity, offering hands-on operational support.

How they invest

Lead or follow
Leads or follows
Typical decision
~2 weeks
Warm intro
Not required
Involvement
Takes a board seat
Fund status
Actively deploying
Assets under mgmt
$15.5B
Decision process
Partnership vote

Partners & team

10 contacts on file

JC

Jeff Crowe

Senior Managing Partner · Primary contact

PH

Promod Haque

Managing Partner

JK

Jon Kossow

Managing Partner

DN

Dror Nahumi

General Partner

IR

Irem Rami

Partner

SJ

Sean Jacobsohn

Partner

AH

Assaf Harel

Partner

SB

Scott Beechuk

Partner

MH

Matthew Howard

Partner

RS

Rama Sekhar

Partner

Portfolio

SpotifyMedia Entertainment

Spotify is a leading global audio streaming service with millions of users and subscribers. It offers access to millions of songs and podcasts.

UdemyEdtech

Udemy is an online learning platform that offers a wide range of courses across various subjects, enabling individuals to learn new skills at their own pace. It serves both individual learners and businesses looking to upskill their workforce through a diverse catalog of content created by expert instructors.

OpendoorProptech Real Estate

Opendoor is a technology-driven real estate company that simplifies the process of buying and selling homes by providing cash offers and a streamlined online experience.

GongEnterprise Software

Gong is a Leader in the 2025 Gartner® Magic Quadrant™ for Revenue Action Orchestration, providing an AI operating system designed to help revenue teams maximize their performance and achieve their goals.

Automation AnywhereEnterprise Software

Automation Anywhere is a leader in robotic process automation (RPA) that empowers organizations to automate their business processes through intelligent automation solutions.

Adaptive InsightsEnterprise Software

Adaptive Insights provides enterprise performance management software that helps organizations streamline their financial planning, budgeting, and forecasting processes.

RitualFood Beverage

Ritual is a company offering health supplements, emphasizing traceable ingredients and clinical studies. It provides discounts for new subscribers and advocates for supplement industry regulation.

VuoriEcommerce Marketplaces

Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art. We’re evolving the definition of traditional activewear.

Health CatalystHealthcare Digital

Health Catalyst provides healthcare analytics and technology solutions aimed at improving patient outcomes and operational efficiency in healthcare organizations.

TalkspaceHealthcare Digital

Talkspace is a leading provider of virtual mental health care, offering convenient and affordable access to therapy, psychiatry, and self-guided support. It pioneered message-based therapy, allowing users to communicate with therapists via text, video, or audio sessions.

Kendra ScottEcommerce Marketplaces

Kendra Scott is a jewelry brand known for its personalized jewelry offerings, including necklaces, bracelets, earrings, and rings. The company emphasizes innovation, quality, and community support, contributing significantly to women's and youth causes.

BillionToOneHealthcare Digital

BillionToOne is a molecular diagnostics company focused on creating accessible prenatal screening and liquid biopsy tests.

Recent activity

Norwest Venture Partners in the news

Similar firms

Alpha Edison$250K–$10M

Alpha Edison is a knowledge-driven venture firm that uses AI, data, and behavioral science to identify "silent suffering" where customers tolerate bad solutions. The firm backs companies that can unlock entirely new addressable markets rather than competing in existing ones. Alpha Edison systematically logs every investment decision and quarterly reviews missed opportunities to learn from their mistakes, while their cognitively diverse team of PhDs and people from different backgrounds formally tears apart ideas from multiple angles before deploying capital.

Amplifyher Ventures$100K–$300K

Amplifyher Ventures is led by Tricia Black, Facebook's first VP of Sales and 7th employee, and invests specifically in commerce, care, and connectivity themes that deliberately blur the lines between consumer brands, women's health infrastructure, and information platforms. The fund operates a formal Investor Fellows program across elite graduate schools to source deals and frames women not as underfunded but as an untapped asset class, explicitly targeting leadership teams that can create flywheel effects of growth in new markets.

Lerer Hippeau$100K–$1M
Adapt Ventures$250K–$350K

Early-stage venture firm and venture studio that builds groundbreaking companies.

Concrete Rose Capital$100K–$5M

Applies a 12-dimension investment rubric to invest in Black, Latino, and underrepresented-focused founders, wraps portfolio companies with curated senior-operator networks, and directs 50% of profits to community foundations.

Research briefRead more
Norwest Venture Partners Research Investment Thesis Norwest Venture Partners is a global venture and growth equity investment firm that invests side-by-side with world-class entrepreneurs to build enduring businesses. Founded in 1961, Norwest has over 60 years of experience backing founders from early-stage through late-stage companies. The firm's core philosophy is that great companies require "invited guest" partners—investors who provide strategic guidance, operational support, and market access without being overbearing or intrusive. Norwest believes that the best support for founders comes from experienced operators who understand the unique challenges at each stage of growth and can provide hands-on assistance in scaling businesses. Investment Focus and Sectors Norwest invests across a diverse range of sectors and stages, including: Primary Sectors: Technology and Software (B2B SaaS, developer tools, enterprise software) Information Services and Data Business Services (including logistics, supply chain, manufacturing) Financial Services and Fintech Consumer Products and Services Healthcare (both digital health and life sciences) Biotech and Life Sciences Geographic Focus: North America (with particular strength in US West Coast and East Coast) India (dedicated India venture and growth equity focus) Israel (selective investments in Israeli technology companies) The firm explicitly positions itself as a generalist with expertise across sectors, though they maintain specialized teams focused on Healthcare and India investments. Stage Focus and Check Sizes Norwest operates across all venture and growth equity stages: Venture Capital (NVP) Stage: Early-stage ventures: $1M to $15M over time Seed and Series A: Typical checks range from $1M-$5M for initial investments Later-stage venture (Series B/C+): Investments scale to $10M-$30M Growth Equity Stage: Scale-stage companies: $20M to $200M checks Focus on companies with established product-market fit, strong customer base, and clear paths to exit Fund Size and Deployment: Norwest manages $15.5 billion in total assets under management across multiple funds. The most recent fund (NVP XVII) closed at $3 billion in April 2024, with the fund actively deploying capital. The firm has a track record of deploying capital across 700+ portfolio companies historically, with 200-250 currently active portfolio companies. Investment Approach and Operational Support What sets Norwest apart is their commitment to hands-on, operational support. Beyond capital, they provide: Talent and People: Executive recruitment and talent acquisition support Leadership development and coaching Organizational design and building Sales and Marketing: Go-to-market strategy development Sales team building and optimization Marketing and brand-building expertise Operations: Financial planning and reporting systems Operational efficiency improvements M&A and strategic transaction support Market Access: Customer introductions and partnerships Industry expertise and strategic guidance Board participation and advisory support Recent Activity and Fund Status Norwest is actively deploying from NVP XVII ($3B fund closed in April 2024). Recent investments and portfolio activity include: Recent Portfolio Exits and Activity: Crossover Health: Exited January 2026 JJG Aero: $30M Series B in aerospace components (February 2026) Pascal AI Labs: Seed round investment (April 2025) Significant activity in AI/ML, healthcare, and enterprise software sectors Fund Status: Actively deploying from Fund XVII; between-fund transition expected in 2026-2027 based on typical fund lifecycles Portfolio Highlights Norwest's portfolio includes some of the most successful technology companies in history: Notable Exits and Acquisitions: Spotify: Music streaming platform (IPO and major exits) Udemy: Online learning platform Opendoor: Real estate technology (IPO candidate, major funding) Adaptive Insights: Business planning software (acquired by Workday) Admeld: Ad tech platform (acquired by Google) Apigee: API management (acquired by Google) 6 River Systems: Robotic fulfillment (acquired by Shopify) Avere Systems: High-performance storage (acquired by Microsoft) Automation Anywhere: RPA and AI automation leader BillionToOne: Genetic testing platform (NASDAQ: BLLN) Gong: Sales intelligence and conversation intelligence platform Ritual: Consumer wellness brand Vuori: Athletic apparel and lifestyle brand Kendra Scott: Jewelry and accessories company Health Catalyst: Healthcare analytics Talkspace: Telehealth mental health platform Active Portfolio by Stage: The portfolio spans across venture and growth equity stages, with particularly strong positions in: Enterprise software and developer tools Healthcare and digital health Consumer brands and e-commerce Fintech and financial services India-focused tech companies Decision Process and Investment Criteria Norwest follows a partnership model with multiple partners and GPs reviewing investments collaboratively. Key decision factors include: Leadership : Strong, visionary founders with proven track records or exceptional first-time founder backgrounds Market Size : Large, addressable markets with significant growth potential Differentiation : Clear product differentiation and competitive advantages Team : Ability to attract and build world-class teams Founder-Investor Alignment : Shared values around building enduring companies and commitment to founder success Board Participation and Involvement Norwest typically takes board seats or observer rights at growth equity stage and larger venture investments. Their stated goal is to be an "invited guest" partner providing strategic guidance without micromanagement. Geographic and Stage Preferences Geographic: United States (strong presence in California, New York, and other tech hubs) India (dedicated team and increasing focus) Israel (selective high-conviction investments) Selective international exposure in Europe Stage Preferences: Seed: Yes, for companies with strong teams and initial product validation Series A: Primary focus for venture investments Series B-E: Active deployment Late-stage/Pre-IPO: Growth equity focus Founder and Company Profile Preferences Founder Preferences: Visionary leaders with clear strategic vision Proven operators with successful exits (preferred but not required) Technical founders in deep tech and infrastructure Operators with go-to-market expertise in enterprise Builders with international experience (especially India) Company Preferences: Technology-enabled business models Large, expanding markets Potential for significant exits ($1B+ outcomes) Strong customer traction and retention metrics Capital-efficient growth models Speed of Decision and Investment Process Based on industry research and Norwest's track record, investment decisions typically take: Seed/Series A: 2-4 weeks for first meeting to term sheet Series B+: 3-6 weeks with more stakeholder alignment needed Growth Equity: 4-8 weeks given larger check sizes and governance requirements Norwest partners are known for being decisive and moving quickly for companies that fit their thesis. Warm Introductions Warm introductions are highly valued but not strictly required for compelling companies. Their stated preference is for founder-to-partner conversations facilitated through mutual connections. Notable Quotes from Founders Founders in the Norwest portfolio consistently highlight: Vuori CEO : "Founders want investors who are helpful, but not overbearing. Norwest understands your vision and knows when to lend a hand, without a heavy hand. That is a real art." Gong CEO : "Norwest showed conviction and trust in our company at a time when others didn't – which let us go farther than anyone imagined." Ritual CEO : "Norwest has guided us at every turn, always believing in us and providing the right support. They've made me a better CEO – and a better person." YipitData CEO : "When Norwest says 'invited guest' they mean it. Always above and beyond, but never intrusive, the Norwest team gives us guidance and thought partnership at every step. Huge value-add!" Global Presence and Structure Norwest operates through multiple specialized teams: Venture Capital (NVP): Traditional venture investing across sectors Growth Equity: Later-stage investing with larger tickets Healthcare: Dedicated healthcare and life sciences focus India: Dedicated team focused on Indian companies and founders Israel: Selective investments in Israeli technology Total team: 127 members including 27 Partners, 4 Venture Partners, and 63 Principals across all offices. Competitive Positioning Norwest positions itself as a generalist with deep operational expertise, distinct from: Specialized sector funds (though they do have healthcare and India focuses) Smaller founder-friendly seed-stage funds Mega-fund VCs focused purely on size Instead, Norwest emphasizes partnership model, operational support, and track record of building category-defining companies. 2026 Outlook Based on recent commentary from Norwest investors: Continued focus on AI/ML applications and infrastructure Healthcare innovation (clinical beauty, digital health, biotech) Cybersecurity and data security (AI-driven approaches) Industrial modernization and robotics/physical AI Consumer brands and marketplace opportunities The firm is actively investing and expects to maintain current deployment pace from NVP XVII throughout 2026-2027.

Add Norwest Venture Partners to your investor list

Sign up free to save investors, see partner contacts, and track your raise.

Sign up