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Mosaic General Partnership

San Francisco, CA · Invests in US · Website

Check size

$3M-$6M

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Pre-SeedSeedSeries AE-commerce & MarketplacesMedia & EntertainmentB2B SaaSAI & Machine LearningSales & Marketing TechFintechFintech & PaymentsHealthcare & Digital HealthEnterprise SoftwareMarketing & AdtechEdTech

Thesis

Partners with exceptional founders building game-changing companies at the intersection of technology, industry, and culture. Focus on sectors where deep network and experience can bend the risk curve.

Likely not a fit for

Not seeking traditional enterprise software plays without differentiation; avoids founders who fit traditional VC molds

How they invest

Lead or follow
Usually leads
Typical decision
~2 weeks
Warm intro
Preferred
Involvement
Takes a board seat
Fund status
Actively deploying
Assets under mgmt
$200M
Decision process
Partnership vote

Partners & team

6 contacts on file

RS

Richard Smith

Partner, Platform Team · Primary contact

AI

Andre Iguodala

Co-founder and Managing Partner

SL

Sam Landman

Co-founder and Managing Partner

RC

Rudy Cline-Thomas

Co-founder and Managing Partner

FH

Fatima Husain

Co-founder and Managing Partner

AB

Amy Banse

Venture Partner

Portfolio

AllCity NetworkMedia Entertainment

ALLCITY Network is a local sports media company that builds communities through team-specific content and fosters connections between fans and their teams.

AnchorMedia Entertainment

Anchor provides powerful tools for managing and growing podcasts, including features for customization, monetization, and audience engagement, all integrated with Spotify.

Athletes FirstMedia Entertainment

Athletes First is a full-service management firm representing elite players, coaches, personnel, and broadcasters, focusing on sports representation and talent marketing.

BetterHealthcare Digital

Better Health is a Modern Medical Supplier focused on delivering Diabetes, Incontinence, Urology, Ostomy, & Wound Care supplies. They provide personalized support and modern technology to simplify home-based care, ensuring members receive the best products and services tailored to their needs.

CeruleanEnterprise Software

Cerulean builds AI agents that automate time-consuming processes, helping organizations eliminate operational bottlenecks and increase productivity.

CrstlEnterprise Software

Crstl is a modern B2B commerce network that simplifies EDI (Electronic Data Interchange) processes for brands, retailers, and logistics providers using AI technology. Their platform facilitates fast onboarding, compliance, and seamless integration with existing business systems.

District CoverInsurance

District Cover is a tech-enabled insurance agency focused on providing tailored insurance solutions for small businesses in urban neighborhoods, leveraging data-driven approaches to understand risk profiles and streamline the insurance-buying experience.

GoSourceEcommerce Marketplaces

GoSource is transforming the construction industry by providing a smarter way for construction professionals to source materials using AI technology. They offer a marketplace for surfaces and multifamily renovations, ensuring transparency, speed, and savings in the procurement process.

Joya HealthHealthcare Digital

Joya Health offers a preventative skin health and wellness benefit platform aimed at improving skin health and wellness through education and access to accredited providers at an affordable cost.

Jukebox HealthHealthcare Digital

Jukebox Health helps organizations preserve member independence at scale—from home modifications to critical insights that advance value-based care.

JumpDeveloper Tools Infra

Jump is a unified fan experience platform specifically designed for sports teams, integrating ticketing, marketing, and fan data into one system. It aims to help teams unlock new revenue streams, enhance fan relationships, and streamline operations through a modern, purpose-built solution.

MeibelEnterprise Software

Meibel is an AI orchestration platform for developing, fine-tuning, optimizing, and deploying explainable & production-grade AI solutions.

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Research briefRead more
Mosaic General Partnership Research Investment Thesis Mosaic General Partnership partners with exceptional founders building game-changing companies at the intersection of technology, industry, and culture. The fund is built on the belief that venture capital's greatest power is creating large-scale impact and generational change. They focus on sectors where their deep network and experience can bend the risk curve, leveraging relationships across founders, CEOs, industry leaders, athletes, and influencers to create immediate value. The firm explicitly seeks to back founders who "refuse to fit in" - those with unconventional backgrounds and diverse perspectives. Their network is notably diverse and includes NBA players, entertainment executives, technology leaders, and industry veterans across healthcare, fintech, sports tech, and emerging sectors. Stage Focus and Investment Strategy Mosaic General Partnership primarily focuses on early-stage investments at seed and Series A stages, with occasional pre-seed investments for exceptional founders with strong networks. The fund invests across all stages represented in their portfolio but concentrates on seed-stage companies where their operational expertise and network provide the greatest advantage. Their investment strategy emphasizes sector expertise where team experience can bend the risk curve. Check Size and Fund Details Mosaic operates a $200M fund with typical check sizes of $3M-$6M for seed investments and selective Series A participation. The fund demonstrates strong deployment velocity and remains actively deploying through 2025. Decision making follows a partnership model with multiple managing partners collaborating on investment decisions. Lead Tendency Mosaic demonstrates a strong lead tendency across their portfolio. They led Anchor's $20M Series A, led Meibel's $7M Seed round, led Crstl's Series A, and recently led District Cover's $6M Seed VC-III round in November 2025. This pattern demonstrates their willingness to take leading positions and control significant stakes in their investments. Recent Activity The fund remains actively deploying with notable recent investments throughout 2025. November 2025 saw District Cover's $6M Seed VC-III lead, May 2025 featured Meibel's $7M Seed lead, March 2025 included Crstl's Series A, and January 2025 marked Anchor's $20M Series A lead. Fund status shows strong deployment velocity with most recent investment in November 2025. Portfolio Characteristics Mosaic's portfolio spans 21+ companies across diverse sectors. Health & Wellness includes Joya Health, Jukebox Health, Players Health, Yuvo, and Better. Fintech & B2B Services features Anchor, Crstl, and District Cover. AI & Infrastructure includes Meibel. Sports & Culture encompasses AllCity Network and Athletes First. Additional portfolio companies include ReAsk, Cerulean, Vessel Technologies, GoSource, and Jump. Team & Background Mosaic is led by an exceptionally diverse team with deep domain expertise. Sam Landman, Co-founder and Managing Partner, brings 20+ years of VC experience from Comcast Ventures. Rudy Cline-Thomas, also Co-founder and Managing Partner, was an early investor in Coinbase, Dapper Labs, DataDog, and Zoom. Fatima Husain, Co-founder and Managing Partner, brings operator experience from Airbnb and healthcare sector expertise. Andre Iguodala, Co-founder and Managing Partner, is an 18-year NBA veteran and 4x NBA Champion who brings credibility in sports and culture sectors. Richard Smith serves as Partner overseeing the Platform Team with operational expertise from URX and LinkedIn. Amy Banse, Venture Partner, brings 30+ years of experience building and investing in businesses. Geographic Focus Mosaic maintains offices in San Francisco, New York, and Philadelphia with a multi-city presence providing coast-to-coast reach. Primary markets are San Francisco Bay Area (headquarters), New York (significant presence), and Philadelphia (investment activity). The firm is US-focused with selective international exposure and some portfolio activity in Europe. Sector & Technology Preferences Current portfolio sectors include Healthcare & Digital Health, Fintech & Financial Services, Sports Tech & Culture, AI & Infrastructure, Climate & Sustainability, and Enterprise & Marketplace Services. Technology preferences emphasize AI/ML infrastructure, healthcare technology, marketplace and platform models, and consumer-facing platforms in sports and culture. Founder Preferences & Decision Process Mosaic explicitly seeks founders who refuse to fit traditional VC molds, bring diverse backgrounds and perspectives, operate at intersection of multiple domains, have strong networks and leverage relationships, demonstrate exceptional execution capability, and build diverse organizations. The firm requires warm introductions and emphasizes network leverage with personal introductions and portfolio co-investor connections. Fund Philosophy & Unique Positioning Mosaic's unique positioning stems from diverse network at tech-culture-sports intersection, operator expertise on team, celebrity + VC credibility through Andre Iguodala, explicit DEI focus, value-add beyond capital through network leverage, and multi-geography presence providing deeper network reach.

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