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Rule30

London, UK · Invests in Europe; North America; UK; US · Website

Pre-SeedSeedConsumer Apps & SocialE-commerce & MarketplacesB2B SaaSAI & Machine LearningDeveloper ToolsData & AnalyticsEnterprise SoftwareDeveloper Tools & InfrastructureSecurity & CybersecurityFintech & PaymentsHealthcare & Digital HealthBiotech & Life SciencesClimate & Clean EnergyRobotics & AutomationLogistics & Supply Chain

Thesis

Rule30 uses a fully algorithmic decision engine to identify outlier founders at pre-seed and seed stages across Europe and North America. The fund removes human bias by analyzing founder experience, educational background, network evolution, and career trajectory — excluding names and photos. The algorithm ranks founders into top 10%, 3%, and 0.1% tiers. An index-style strategy of 75-85 bets targets ≥3x minimum returns with 97.5% confidence.

Likely not a fit for

No stated sector exclusions; human gut-feel is their anti-thesis philosophically. Consumer products without strong founder signals are less likely to pass models. No stated geographic restrictions beyond Europe/North America.

How they invest

Lead or follow
Usually follows
Typical decision
~1 week
Warm intro
Not required
Involvement
Passive
Fund status
Actively deploying
Decision process
Investment Committee

Partners & team

3 contacts on file

GC

Guy Conway

General PartnerCo-founder · Primary contact

+ Pitch

g•••@ru•••.vc

LinkedIn profile

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DC

Damian Cristian

General PartnerManaging Partner

+ Pitch

d•••@ru•••.vc

LinkedIn profile

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FW

Felix Winckler

General PartnerCo-founder

+ Pitch

f•••@ru•••.vc

LinkedIn profile

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Portfolio

AiomicsHealthcare Digital

Aiomics is the AI co-pilot for healthcare providers, capturing and structuring patient information to improve documentation and compliance, allowing physicians to focus more on patient care.

ArcherEnterprise Software

Archer automates payouts and incentives based on real business activities and integrates with existing tools. It's designed for various teams to automate payouts for deals, milestones, and support outcomes.

Autonomous Minds
CleraHr Tech Work

Clera is a talent agent for people looking for their next startup role, facilitating introductions between candidates and startup companies based on their profiles and preferences.

EmergeEnterprise Software

Emerge is a company developing next-generation technology and devices. Their storefront is currently operational, showcasing their latest offerings.

Evolved Robotics

Helping people age well.

Gyre EnergyClimate Clean Energy

Gyre Energy provides AI-driven solutions for optimizing energy use in cooling systems, particularly for cold storage, data centers, and building portfolios, aiming to reduce costs and emissions.

HelixSecurity Cyber

Helix is building the DNA of the new Internet, providing a privacy-first identity layer that authenticates users and routes humans and bots in real time.

JiroFintech Payments

Jiro offers flexible corporate loans designed to help businesses achieve their growth goals or secure short-term capital. They provide a fast application process, individual interest rates, and no prepayment fees, with funds disbursed within 24 hours.

Kiin BioBiotech Life Sciences

Kiin Bio is an AI-powered drug discovery platform that accelerates research with Virtual Scientists, integrating over 100 specialized tools into one intelligent workflow to enhance drug discovery processes.

LemrockEcommerce Marketplaces

Lemrock enables brands to connect their product catalog to LLMs and sell directly within agent-driven conversational environments, facilitating AI-native commerce experiences.

MateriEnterprise Software

AI-native document platform purpose-built for human-agent collaboration, designed for high-growth teams with agents in the loop.

Recent activity

Rule30 in the news

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Research briefRead more
Rule30 Research Overview Rule30 (stylized "rule30") is a London-based venture capital fund that describes itself as an AI research lab re-engineering how venture capital works. Founded by Damian Cristian, Guy Conway, and Felix Winckler — all of whom previously ran Zero 1, an accelerator — Rule30 is building what it claims is the world's first fully systematic venture strategy. The firm is FCA-auth

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