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Operator Collective

San Francisco, CA · Invests in US · Website

Check size

$3M-$20M

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SeedSeries AB2B SaaSDeveloper ToolsData & AnalyticsEnterprise SoftwareDeveloper Tools & Infrastructure

Thesis

Companies succeed because of the people who build them. We connect exceptional enterprise operators with early-stage founders to create a flywheel of aligned incentives, leveraging 200+ active operator LPs with 5,000+ collective years of building, scaling, and leading successful tech companies.

Likely not a fit for

Late-stage consumer companies, companies that don't value operator expertise and networks, founders unwilling to engage with advisory communities

How they invest

Lead or follow
Usually leads
Typical decision
~2 months
Warm intro
Not required
Involvement
Takes a board seat
Fund status
Actively deploying
Assets under mgmt
$143M
Decision process
Partnership vote

Partners & team

8 contacts on file

MY

Mallun Yen

Founder & Managing Partner · Primary contact

DS

Dana Spiliotis

Partner

DM

Dana Marohn Spiliotis

Partner

HB

Haley Brannan

Partner

AJ

Anna Jacobson

Operations & Data Partner

CC

Caroline Caswell

Marketing Partner

JH

Julia Holmes

Head of Finance

AB

Allison Barr Allen

Investor

Portfolio

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Research briefRead more
Operator Collective Research Investment Thesis Operator Collective is a pioneering early-stage B2B venture firm founded in 2019 by Mallun Yen with a revolutionary thesis: companies succeed because of the people who build them. The firm addresses a fundamental gap in the venture ecosystem by directly connecting founders with exceptional enterprise operators—executives from the world's most successful tech companies who serve as Limited Partners (LPs). The core belief driving OpCo's investment strategy is that operators are critical to company success but have been systematically excluded from venture capital's traditional networks. By bringing together a diverse community of 200+ exceptional operators as active, invested LPs, the firm creates a "flywheel, not a funnel" that aligns incentives and amplifies outcomes for portfolio companies. The Collective Venture Model® Operator Collective invented the proprietary Collective Venture Model® , a non-traditional venture fund structure built on the principle that teams deliver the best results. Unlike traditional VC where LPs are silent check writers, OpCo's operators are activated participants who: Bring investment opportunities and referrals Meet with founders during due diligence Provide meaningful introductions to prospective customers and key talent Serve as expert advisors, board members, and operational guides Leverage their combined 5,000+ years of operating experience This model transforms venture capital into a platform that mobilizes not just capital, but the expertise and networks of the most respected leaders building today's successful tech companies. Stage and Check Size Focus Operator Collective focuses exclusively on early-stage enterprise and B2B companies: Stage Focus: Primarily Seed and Series A Average investment size: $3M-$20M Recent activity includes Series A and later-stage follow-ons Check Size Range: Typical investments fall within $3M-$20M range Write smaller checks during seed rounds alongside portfolio expansion Maintain reserves for follow-on investments Fund History and Assets Under Management Fund I (December 2019): $51M Closed with 100+ operators, exceeding the initial $30M target 75%+ of LPs made their first venture fund investment Fund II (October 2022): $92M+ Expanded operator LP base to 200+ exceptionally qualified executives Fund II LPs include: COO of Atlassian, CCO of Figma, President of Okta, VP of Technology at AWS Total AUM across both funds: $143M+ Fund II is in active deployment stage Lead Tendency: OpCo leads rounds as a general rule, positioning themselves as primary investors. Recent Investment Activity Operator Collective has maintained strong deployment activity through early 2026: January 29, 2026: Invested in Poetiq (Data & AI) 2025 Portfolio Additions: Sapiom, Viven, Coworker, and continued deployment Fund Status: Actively deploying from Fund II ($92M+) Portfolio Size: 54+ companies invested Portfolio Highlights Operator Collective has invested across six primary categories with 54+ companies: Data & AI (15+ companies): Hex Technologies, Viven, Xata, Coworker, Poetiq, Twelve Labs, Distributional, TollBit Developers & Product (15+ companies): Vercel, Faros AI, Voiceflow, Sapiom AI, Integry, Augment Code, E2B, Malleable, Overmind Vertical Solutions (20+ companies): Ramp, Ironclad, AgentSync, Air Space Intelligence, Blueprint, Cube, Databento, Eudia, Numos, Supio Go-To-Market (12+ companies): Hightouch, Spekit, Scratchpad, Regal, Common Room, Demostack, Outreach, RevSure, Dock Workforce (10+ companies): Midi Health, Guild Education, TeamSense, Textio, Origin, Workstream, Noyo, Syndio Security & IT (10+ companies): ConductorOne, DataGrail, SurePath AI, Productiv, Amberflo, Workbrew Notable Successes: Ramp: Series E-2 raised $500M at $22.5B valuation (July 2025) Vercel: Major portfolio company with significant growth Ironclad: Active and growing contract intelligence platform Hex Technologies: Data collaboration platform Geographic Focus Primary: San Francisco Bay Area, New York Secondary: Los Angeles, Seattle International: Selective North America focus Decision Process & Timeline Decision Process: Partnership-based with core investment team and advisory committee involvement Decision Timeline: Typical venture timeline Warm Introduction: Preferred but not required; 50%+ of portfolio sourced through operator LP referrals Team Expertise Investment Leadership: Mallun Yen: 20+ years founding, operations, category creation Dana Marohn Spiliotis: Former SVP at ZoomInfo, M&A and capital markets expert Haley Brannan: Investor and founder with operational background Allison Barr Allen: Ex-Uber, payments and fintech expertise Board of Advisors: Claire Hughes Johnson (Stripe), Tekedra Mawakana (Waymo), Elena Gomez (Toast), Linda Tong (Webflow), Anu Bharadwaj (Atlassian), Erica Ruliffson Schultz (Confluent), Dan Scheinman (Zoom board), Kate Mitchell (Scale), Magdalena Yesil (Salesforce founding investor) Founder Preferences Operator Collective seeks: High-potential founders from diverse backgrounds (actively prioritized) Technical and operational founders Founders willing to leverage extensive operator network Founders solving problems relevant to operator experiences Sector Focus Operator Collective's portfolio reflects clear focus on: Enterprise Software (B2B SaaS) Developer Tools & Infrastructure Data & AI technologies Fintech and Payments Vertical SaaS solutions Workforce and People Operations Sales and Go-to-Market tools Security and IT Operations Diversity Commitment Operator Collective demonstrates strong commitment to ecosystem diversity: Operator LP Base: 90% women, 40% people of color Portfolio Companies: 43% with female founder (6x venture average) Portfolio Companies: 64% with founder of color (25x venture average) Sourcing: 50%+ of portfolio referred by operator LPs Operational Values Opportunity: Expand wealth creation and access beyond traditional venture networks Purpose: Focused, intentional execution driving exponential outcomes Connection: Bring diverse backgrounds together for network multiplication Optimism: Belief in creating positive change through community Model & Approach Summary Operator Collective has fundamentally reimagined venture capital by turning the traditional LP model on its head. Rather than passive capital providers, their 200+ operator LPs are active participants who bring: Direct business relationships and customer introductions Talent networks and hiring support Operational guidance from leaders who have scaled companies Strategic advice from executives with deep domain expertise The firm has demonstrated this model works through a portfolio of 54+ companies, notable exits and unicorns, and the ability to facilitate 800+ meaningful founder-to-operator connections with 100+ resulting customer contracts. Fund II's $92M+ raise in 2022 proved strong LP confidence in the Collective Venture Model's effectiveness. What makes OpCo unique is not just capital, but systematic access to the expertise and networks of executives from companies like Stripe, Waymo, Atlassian, Figma, Toast, and Okta—all actively invested in portfolio company success.

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