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byFounders

Location on request · Invests in Europe; US · Website

Check size

$500K-$4M

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Pre-SeedSeedSeries AB2B SaaSAI & Machine LearningDeveloper ToolsCybersecurityFintechHealthcare & BiotechEnterprise SoftwareDeveloper Tools & InfrastructureClimate & Clean EnergyHealthcare & Digital HealthFintech & PaymentsSecurity & Cybersecurity

Thesis

The community-powered VC of the New Nordics. We invest in globally ambitious, impact-aware founders building companies that will solve the world's most pressing challenges. Superior financial returns come from responsible, impact-conscious investing that balances pure financial returns with positive social and environmental impact.

Likely not a fit for

Not explicitly stated, but fund avoids: founders without commitment to responsible business practices, purely incremental tech plays without impact ambition, non-technical founders building non-tech solutions.

How they invest

Lead or follow
Usually leads
Typical decision
~2 weeks
Warm intro
Not required
Involvement
Takes a board seat
Fund status
Actively deploying
Decision process
Partnership vote

Partners & team

3 contacts on file

MK

Martin Krag

Partner · Primary contact

FN

Frans Nilsson

Partner

EL

Eric Lagier

Partner

Portfolio

SafetyWingInsurance

SafetyWing provides insurance solutions tailored for remote workers and digital nomads, offering global health and travel insurance that covers individuals and teams worldwide.

CortiHealthcare Digital

Corti builds production-grade AI for healthcare, providing APIs for developers to create AI applications that enhance medical expertise and improve patient outcomes.

GreenelyClimate Clean Energy

Greenely is dedicated to democratizing access to sustainable energy through innovative technologies, empowering individuals and communities to adopt eco-friendly energy solutions.

SupernormalEnterprise Software

Supernormal provides AI agents that help agencies complete project tasks quickly by chatting with AI. The platform is designed to assist in winning new business, conducting research, creating visuals, crunching data, and drafting messages.

LucinityFintech Payments

Lucinity provides Human AI Operations for modern financial crime teams, enhancing compliance and operational efficiency.

LovableEnterprise Software

Lovable is a retailer specializing in intimate apparel for both men and women. The company offers a wide range of products with promotions including sales of up to 50% off, secure payment options, and free shipping on orders over €75.

Loki RoboticsRobotics Automation

Loki Robotics automates commercial building services with robots, starting with cleaning. We're building the >$2T autonomous facility services economy by replacing human-run services with scalable robotic infrastructure.

PixierayConsumer Apps Social

Pixieray is creating the world's first autofocus eyewear, IXI, which adapts to the user's eye movements for optimal vision in every situation.

ContractbookEnterprise Software

Contractbook is a contract management software that leverages AI to centralize agreements, extract data, automate tasks, and provide insights for better contract management.

Creative ForceEcommerce Marketplaces

CreativeForce.ai is a company available for sale. It operates on the Spaceship platform with secure checkout and no hidden fees.

Lilla Nygatan
AumioConsumer Apps Social

Aumio offers apps designed to improve sleep for babies and children through audio experiences, stories, and relaxation exercises, promoting mental health and well-being from an early age.

Recent activity

byFounders in the news

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Research briefRead more
byFounders VC Research Investment Thesis byFounders is described as "the community-powered VC of the New Nordics," a Copenhagen-based early-stage venture fund that invests in globally ambitious, impact-aware founders. The fund positions itself as founder-friendly, with a philosophy rooted in transparency, partnership, and positive impact on the world. Their core thesis is that superior financial returns come from investing in companies contributing to a better tomorrow—balancing pure financial returns with responsible, impact-aware investing. The fund explicitly targets "globally ambitious & impact-aware founders" and welcomes founders who demonstrate commitment to running their business responsibly (integrating ESG considerations into operations/decision-making) and prefer backing startups with positive social or environmental impact. Stage Focus byFounders is explicitly an early-stage investor with a sweet spot in pre-seed and seed. They state "we like to be the company's first investor" and emphasize "the earlier we get in the more useful we are." Stage distribution: Pre-Seed: Primary focus Seed: Primary focus Series A: Selective follow-ons They make approximately 8-15 new investments per year, maintaining a disciplined, founder-focused approach to deal sourcing and evaluation. Check Size Based on their FAQ and website: "On average, our ticket size ranges between EUR 500K to 4 million." Pre-seed: €500K-€2M Seed: €1M-€4M Series A follow-ons: Varies Lead Tendency byFounders explicitly leads rounds. They state "Yes" to the question "Do you lead rounds?" and provide check size information with clear ownership targets. Given their emphasis on being the first institutional investor and their platform-driven approach with operational support, they are definitively lead investors. Recent Activity Recent investments (2025): May 2025: Loki Robotics (autonomous cleaning robots) April 2025: Skye Energy (energy automation for industries) February 2025: Arsenale (AI-driven biomanufacturing platform) February 2025: Focalx (AI-powered vehicle inspections) The fund has maintained active deployment from their portfolio and continues sourcing new opportunities. Portfolio insights show they've been investing consistently from pre-seed through Series A stages across their focus verticals. Geographic Focus Primary: Nordic and Baltic countries (Denmark, Sweden, Norway, Finland, Iceland, Baltics region) Secondary: Global investments for "extraordinary teams" - they explicitly invest outside Nordic/Baltic geography for exceptional founders Offices: Copenhagen (HQ), Stockholm Sector Focus byFounders maintains broad vertical coverage across their portfolio: Primary sectors: B2B SaaS (vertical and horizontal) Dev & Design Tools (including AI/ML tooling) Energy & Climate (strong focus, theme-driven) Fintech Cybersecurity Deep Tech (robotics, biotech, materials) Healthcare/Health Tech Cloud Infrastructure Gaming Industry 4.0 & IoT Techbio & Bio (growing area) Hospitality & Vertical SaaS No explicit exclusions stated , but portfolio skews toward technology-driven solutions addressing large-scale problems. Team & Decision Process Founding Partners: Eric Lagier: Founding Partner (ex-Skype, Tradeshift; founded Memolane acquired by HP) Tommy Andersen: Founding Partner (serial founder/exit specialist; co-founder Danish tech industry association) Partners: Martin Krag: Partner (ex-poker player, VC, startup operator in Denmark/Seoul/Beijing) Sara Rywe: Partner (ex-McKinsey, Danske Bank; MBA INSEAD/Wharton; founded Sweden's largest young entrepreneur network) Magnus Hambleton: Partner (ex-Natural Cycles; built deep learning models for fertility prediction; Boston Consulting Group) Investors: Casper Bjarnason: Investor (ex-Januar portfolio company; experience in crypto infrastructure) Daniel Stenson: Investor (ex-GetAccept, DN Capital, Accenture; engineering background) Deina Kellezi: Investor Ugne Musneckyte: Investor (ex-Morgan Stanley; economics degree; keen on vertical B2B plays) Supporting: Jacob Busck Andersen: VP Finance & Fund Operations Line Ettrich: Data & Impact Lead (ex-founder of Veriply FinTech) Cecilie Hoff: Communications & Events Lead Frans Nilsson: Finance & Fund Ops Associate Collective Support: 40+ accomplished Nordic and Baltic founders and operators providing operational expertise and network access to portfolio companies. Decision Process: Partnership-based with clear thesis-driven investing. Investment team sources, evaluates opportunities, and decision process typically takes 2-4 weeks. Portfolio Highlights Notable portfolio companies: SafetyWing: Global social safety net (Seed) Corti: Medical diagnostic AI (Seed) Greenely: Household energy consumption reduction (Seed) Supernormal: AI notetaker (Seed) Lucinity: Financial crime compliance AI (Series A) Lovable: AI software engineer (Seed) Loki Robotics: Autonomous cleaning robots (Deep Tech) Pixieray: Human vision tech (Series A) Contractbook: Contract management automation (Seed) Creative Force: Content production optimization (Series A) The portfolio emphasizes founders building products to solve significant challenges with positive impact. Founder Preferences byFounders explicitly targets: "Globally ambitious & impact-aware founders" Founders demonstrating commitment to responsible business practices (ESG integration) Technical founders building products addressing large-scale problems Teams showing "grit and persistence" as key indicators of success Founders with bold ambitions and clear vision to tackle massive market opportunities They use their "8T Framework" for evaluation (not disclosed in full, but referenced across materials). Fund Status Activelydeploying from Fund III. The fund has established significant deployment from recent years and continues sourcing new investments. No indication of between-funds status; they remain actively engaged with portfolio and new investments. Warm Introductions They maintain an open-door policy: "Warm introductions are always welcome" and "We nurture an open-door policy, meaning cold intros are always welcome." This suggests they welcome both warm and cold outreach. Investment Committee & Decision Timeline Typical investment decision time: 2-4 weeks No fixed investment committee structure disclosed, but partnership-based decision model with involvement from relevant partners based on thesis and sector expertise. Board Involvement Given the operational support philosophy ("1/2 Startup, 1/2 VC") and partnership model, board seats or active involvement in portfolio companies is typical.

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